Hear from Our Customers
You stop guessing. That’s the first thing. No more wondering if the scratching in the wall is a mouse or something worse. No more swatting mosquitoes every time your kids play in the backyard. No more finding evidence of something you didn’t invite in and hoping it goes away on its own. When pest control is done right, you get your home back — and you stop thinking about it.
For Goodrich homeowners, that peace of mind carries real weight. You’re on wooded lots in Atlas Township, often backing up to wildlife corridors near the Ortonville Recreation Area or sitting close to the water features around the Millpond and Lake Shinaguag. That environment is beautiful — and it comes with real pest pressure. Carpenter ants move through older foundations. Deer ticks come with the deer. Mosquitoes breed wherever standing water sits after a Michigan spring. These aren’t random problems. They’re predictable ones, and a good pest control plan accounts for all of them before they become expensive.
At median home values pushing well past $270,000 in this area, protecting your property isn’t optional. Carpenter ant damage, a rodent chewing through wiring, or a termite infestation left unchecked — those aren’t minor inconveniences. They’re real financial hits to the most valuable thing you own. Our pest treatment services in Goodrich address those risks on a schedule, not just when things get bad enough that you can’t ignore them anymore.
We founded First Choice Pest Control on May 31, 2005 — which means this year marks 20 consecutive years of protecting Michigan homes and businesses. Roger, who leads our company, has 26 years of hands-on pest control experience. That’s not a resume line — it’s the difference between someone who’s read about carpenter ants and someone who’s pulled them out of a hundred Michigan homes and knows exactly where they hide.
We’re headquartered in Davison, directly north of Goodrich on M-15. That’s not a coincidence — it’s why our technicians know Atlas Township, know the housing stock in Goodrich, and know what pest pressure looks like on a wooded Genesee County lot versus a tighter suburban neighborhood somewhere else. We’re not driving in from three counties away and pretending to be local.
First Choice is BBB accredited, has earned awards from both Angi and HomeAdvisor, and we hold IPM training certification — the EPA-recognized standard for responsible pest management. We’re licensed and insured, and every technician on our team is a trained professional. Not seasonal. Not part-time. Not a college student filling a summer roster.
It starts with a real assessment. Not a quick walk-through with a clipboard — an actual inspection of your property that looks at entry points, conditions that attract pests, and any active signs of infestation. In Goodrich, that means paying attention to things like wooded lot edges, older foundation gaps, water features nearby, and the kind of structural details that show up in the cape cods and brick homes common to this area. Bats, for example, are a documented issue in older Goodrich homes specifically — and they require a different approach than a standard rodent job.
From there, we build a personalized pest control program around your property — not a template. This is where we operate differently than most pest control companies in the area. Your program reflects your home’s specific vulnerabilities, your family’s needs, and the seasonal patterns that drive pest activity in Genesee County. Michigan’s four seasons mean the pest calendar shifts: carpenter ants in spring, mosquitoes and ticks through summer, rodents pushing indoors when fall temperatures drop. Your plan accounts for all of it.
Once service starts, the same technician comes back every time. They learn your property. They catch things early because they know what your baseline looks like. And if pests return between scheduled visits, we come back — no argument, no extra charge, no runaround.
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We handle the full range of pest problems that show up in homes and businesses along the M-15 corridor and throughout Atlas Township. That includes carpenter ants, termites, bed bugs, rodents, mosquitoes, ticks, fleas, stinging insects, cockroaches, stink bugs, and bat exclusion. Bed bug density in the 48438 ZIP code is documented as very heavy — and Michigan ranks second in the nation for infestations overall. We’re one of fewer than 100 companies in the entire United States offering certified canine bed bug detection, with trained dogs that locate infestations at 95–98% accuracy, compared to just 50% for a standard visual inspection. That gap matters when you’re trying to catch a problem before it spreads to every room in the house.
For mosquito control, we include flea and tick treatment in the same program at no additional charge. On large, wooded lots in Goodrich where deer ticks are active from April through December, that’s not a small thing — most companies bill it separately. The mosquito season here runs May through September, and with the Millpond and Lake Shinaguag nearby, standing water isn’t hard to find in spring.
We also offer commercial pest control in Goodrich for local businesses, and our pricing is transparent — we’ll match reasonable competitors’ rates. Seniors, veterans, and first responders receive discounts. Every service is backed by our guarantee: if pests return between visits, we come back.
Goodrich sits in a semi-rural, wooded part of Genesee County, and that environment brings consistent pest pressure from multiple directions. Carpenter ants are one of the most common structural pests in the area — they move through older foundations and wood framing, and Michigan saw the largest national increase in carpenter ant control activity in 2024. Rodents, including Norway rats, deer mice, and white-footed mice, push indoors when fall temperatures drop, especially on properties that back up to fields or wooded lot edges near Goodrich.
On the outdoor side, mosquitoes are active May through September, and with water features like the Goodrich Millpond and Lake Shinaguag nearby, breeding habitat is easy to find. Deer ticks and brown dog ticks are active April through December in this area — a longer window than most people expect. Stinging insects including yellowjackets, bald-faced hornets, and European hornets are common on larger lots with wooded edges and outbuildings. Bed bugs are also a documented issue in the 48438 ZIP code, with density classified as very heavy per pest research databases.
For a standard recurring pest control program in Goodrich, you’re generally looking at somewhere in the range of $35 to $45 per month for basic residential coverage. That said, the actual number depends on the size of your property, the specific pests you’re dealing with, and whether you need specialized services like canine bed bug detection or mosquito and tick treatment.
One thing worth knowing: we’ll match reasonable competitors’ rates. So if you’ve already gotten a quote from another licensed, insured pest control company serving the Goodrich area, bring it. You’re not locked into paying more for better service. What you do get with us that most competitors don’t offer is the same technician every visit, a personalized program built around your specific property, and the kind of follow-through that comes from a company that’s been operating in this area for 20 years.
This is one of the most common questions, and it’s a fair one — especially in a community like Goodrich where a third of households have children under 18 and most families have pets sharing those large, wooded lots. The short answer is yes, when it’s done correctly by a trained professional using an Integrated Pest Management approach.
IPM is the EPA-recognized standard for responsible pest management, and it’s the framework we’re certified in. That means the goal is always to use the least invasive treatment that solves the problem — inspection and identification first, habitat modification where possible, and targeted chemical application only when necessary. Professional-grade products applied correctly and strategically are significantly safer than improperly used consumer products from a hardware store. Our technician will walk you through exactly what’s being applied, where, and what to expect before and after treatment.
In Goodrich, year-round coverage makes more practical sense than most people initially think. The pest calendar here doesn’t have a real off-season. Carpenter ants and termites become active in spring. Mosquitoes, ticks, and stinging insects peak through summer. Rodents start moving indoors in fall as temperatures drop — and on wooded Atlas Township lots adjacent to wildlife corridors, that pressure is real. Bed bugs are active year-round regardless of season, and cockroaches persist in any heated structure through winter.
Seasonal-only treatment tends to address the symptom you can see right now, not the underlying conditions that keep bringing pests back. A year-round program catches the transition points — the moments when one pest cycle ends and another begins — and keeps your home protected through all of them. It also means our technician builds a history with your property over time, which makes early detection significantly more reliable.
A standard visual bed bug inspection catches about 50% of infestations — which means there’s a real chance of missing an active problem entirely, especially in the early stages when bugs are concentrated in small, hard-to-see areas. Certified detection dogs locate infestations at 95–98% accuracy. That’s not a marginal difference — it’s the difference between finding a contained problem early and discovering a full-blown infestation after it’s already spread to multiple rooms.
We’re one of fewer than 100 companies in the entire United States with certified canine bed bug detection. Given that Michigan ranks second in the nation for bed bug infestations — and that Goodrich falls within the Flint metropolitan area, one of the hardest-hit regions in the country — this matters more here than it would in a lower-risk market. If you’ve had any reason to suspect bed bugs, or you want confirmation before assuming you’re in the clear, canine detection is the most reliable way to get a definitive answer.
Yes — we offer discounts for seniors, military veterans, and first responders. Goodrich is the kind of community where those groups are woven into everyday life, and the discount reflects that. It’s a straightforward acknowledgment from a family-owned company that’s been part of Genesee County for 20 years.
If you or someone in your household qualifies, just mention it when you call. There’s no complicated process, no fine print to navigate. We also offer price matching for reasonable competitors’ rates, so between the discount and the match guarantee, the goal is to make sure cost isn’t the reason someone in this community goes without reliable pest control. We’ve been operating out of Davison — right up M-15 from Goodrich — since 2005, and the way we price our services reflects the fact that we’re serving neighbors, not just customers.
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